Married creators. Professional instigators.
Maggie &
Jaron Clayton
The couple behind TheBlondeBrewer—sharing marriage, comedy, parenthood and the beautifully unfiltered parts of everyday life.
11M+ followers.
One very fun corner of the internet.
A snapshot of TheBlondeBrewer community across our largest social platforms.
Follower counts are a snapshot and may change over time.
Real life is funnier
than fiction.
Maggie and Jaron Clayton are the husband-and-wife creators known online as TheBlondeBrewer.
They started sharing the story of their Oregon business, Running Dogs Brewery, on TikTok in 2019. When the brewery closed during the pandemic, the couple kept creating—and their signature “Gangsta’s Paradise” comedy skits went viral in 2021.
Today, their content blends relationship humor, parenting, family milestones and the kind of everyday moments that make millions of people say, “Wait…us too.”
Comedy with a marriage license.
More than a taproom.
A community.
Maggie and Jaron founded Running Dogs Brewery in St. Helens, Oregon, in 2017. After navigating the effects of COVID-19, the brewery closed its doors in 2022.
Located on South 1st Street in downtown St. Helens—the community known for Halloweentown and filming locations connected with Twilight—Running Dogs became a gathering place built around local beer and shared experiences.
The brewery brought people together for live music, trivia nights, comedy shows and seasonal events. Festival weekends also brought notable guests through its doors, including Peter Facinelli, who played Dr. Carlisle Cullen in the Twilight films, and Halloweentown cast members Judith Hoag, Joey Zimmerman and Emily Roeske, who played Gwen, Dylan and Sophie Piper. Emily can also be seen in some of TheBlondeBrewer’s early TikTok videos.
Nav surprised Maggie and Jaron during a customer-appreciation event. The grant supported an expansion designed to welcome more guests and host larger community activities.
Featured in PEOPLE and Newsweek
From pregnancy news to parenthood, publishing and viral family moments, PEOPLE and Newsweek have covered the Clayton family’s biggest chapters.
Maggie and Jaron announce their first children’s book
PEOPLE exclusively reveals the cover of Don’t Throw Things at Daddy, inspired by the couple’s signature comedy skits.
Read on PEOPLEMillennial first-time dad tries a new dance with his baby
Newsweek spotlights a candid first-time-dad moment from Jaron and his baby daughter—and the expression that made the family clip resonate with viewers.
Read on NewsweekTheir labor-room bet becomes a viral family story
Maggie and Jaron share the funny wager—and the Chewbacca mask—that followed them into more than 27 hours of labor.
Read on PEOPLEThe Claytons reveal their daughter’s musically inspired name
Jaron and Maggie introduce Aria Jean Clayton and share the family meaning behind the name in an exclusive interview with PEOPLE.
Read on PEOPLEJaron and Maggie welcome their baby girl
PEOPLE shares the arrival of the couple’s first child and the beginning of a new chapter for the Clayton family.
Read on PEOPLETheBlondeBrewer shares their pregnancy news
The longtime couple opens up about becoming parents and bringing their audience along for the good, bad and funny.
Read on PEOPLECreator, business and brewery stories
Nav Selects Oregon Brewery for $10,000 Small Business Grant
Nav announces Running Dogs Brewery as its first brick-and-mortar grand-prize winner and highlights the Claytons’ community-focused taproom.
Read storyFor Breweries, the Time for TikTok Is (Still) Now
An industry look at how TheBlondeBrewer built a social audience far beyond the typical brewery account.
Read storyVeterans Building Businesses to Adjust to Life After Service
The story of Jaron’s return from Iraq, his start in homebrewing and the growth of Running Dogs Brewery.
Read storyJaron Brings Taylor Swift’s Eras Tour Home to Maggie
PopCrush shares the couple’s viral at-home concert surprise after Maggie missed out on tour tickets.
Read storyFor Small Businesses That Have Survived, How to Move Forward
Maggie discusses how Running Dogs Brewery adapted its supply strategy during the pandemic.
Read storyRunning Dogs Brewery — We Both Swipe Right
A detailed local profile of Maggie and Jaron, their creative beers and the community they built in St. Helens.
Read storyCaught on camera.
Again.
Maggie and Jaron have appeared in music videos for LOCASH, Matt Rogers, and Matt Farris.
Staged
The story behind how TheBlondeBrewer stepped in front of the camera.
A short documentary directed by Talal Jabari and starring Jaron Clayton and Maggie Clayton, Staged follows how an unscheduled trip to Mexico pushed the couple into becoming online content creators.
Watch the official trailer on YouTubeFrom the couch
to the carpet.
Don’t Throw Things
at Daddy
Maggie and Jaron’s first children’s book turns the playful chaos of their best-known skits into a story families can laugh through together.
Good company.
Great partners.
TheBlondeBrewer has worked with leading brands across food, entertainment, technology, home and everyday life.
Selected collaborations include, but are not limited to, the brands shown above.
Brand partnerships · Press · Collaborations
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